Ultimate SEO is a unique solution to your search engine need. Matthew Leffler‘s 20 years of experience as a technical support / education designer sets him apart. This skill set made him an Information Governance software trainer at Hewlett-Packard, an Instructional Designer at Accenture and a “Top Rated” SEO on Upwork.
With speed directly and indirectly affecting a sites ranking you can rest assured that your technical SEO is in good hands with Ultimate SEO. Matthew Leffler has worked at Gateway and Hewlett-Packard and has a dozen active technical certifications as well as a Bachelor of Science in Information Technology.Read More
Matt Leffler has a Master of Education in Instructional Design degree as well as a Masters of Business Administration in Technology Management. His education degree has taught him how to influence people, assessments for data collection and how to determine the validity of tools for measuring the acceptance of your message.
Matt's years of experience as a help desk professional and manager have taught him urgency and how to find a path forward through problems that may arise when trying to meet your goals.
We believe the key to SEO always begins with unique content that your visitors will love. We’ve helped clients creatively address content issues and build content that people will revisit.
The best content isn’t enough though to rank at the top of results, and thats where our ability to promote it and help you build a social buzz, along with a faster and more efficient user experience sets us apart from digital marketers.
The best content doesn’t do much good unless people can find it.
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Check out our Google Data Studio Posts And Use Our Reports As Templates. You can also see SEO Visualizations from over a couple dozen sites audited.
Knowledge is power and we are living in the age of information technology so there is data everywhere. The trick these days is keeping up with the fast changing landscape of technology as well as drawing meaningful, actionable results from the mountains of data that almost every new device creates.
As an example o f the the marathon sprint that has become SEO one only has to consider keywords. Its the topic most easily associated by others to SEO and likely one of the least important of them these days because search engines have evolved byond simple phrases.
An example of what I mean brings me back to the time I spent as a software trainer for HP Idol. Search engines or in this example Idol are advanced enough now that they can tell a difference between these sentences:
What was the difference there? I mean if we go by keywords then they are the same person but traveling with her kid is what’s being discussed in the second. Madonna and Child is a painting and it is going on an art tour. Search engines though know that is not Madonna the material girl. They can determine that based on backlinks, site categorization and user behavior.
Relevant Terms is the better way to think of keyword optimization. Keyword density is of no value today, and it once was true that keyword should be entered into a meta field but today everyone admits that don’t pay attention to that often abused meta area.
Here is a striking graph to help illustrate how much on page SEO is worth it today. Also worth considering … social media.
01. Assess the current state
02. Define the desired state and design a plan
03. Implement the changes and pursue opportunities
04. Monitor and measure the results
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